Thursday, 21 June 2018

How millennials' taste for 'authenticity' is disrupting powerful food brands - Financial Times


Financial Times

How millennials' taste for 'authenticity' is disrupting powerful food brands
Financial Times
“I felt like an idiot. I thought — I can't be the only person not drinking alcohol on a Monday who isn't satisfied with a blend of fruit juices.” Spurred by the pink juice experience, he came up with the idea for Seedlip, a non-alcoholic drink for ...



from The Idiot Test - Google News https://ift.tt/2K6FSrP

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